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Kline explores strategies in new US Competitor Cost Structures report.
December 9, 2011
By: TOM BRANNA
Editor
As rising costs eat into margins, personal care marketers are reducing marketing expenditures and integrating their supply chain and consolidating distribution for improved efficiency. The success of these and other strategies is borne out by all marketers profiled in the recent Personal Care: US Competitor Cost Structures report by worldwide consulting and research firm Kline & Company, registering double-digit operating margins from 2009 to June 2011. Costs of goods sold, which inclu...
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